Detailed analysis on the development opportunities

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Detailed analysis on the development opportunities and prospects of metal packaging in China's packaging industry

China's packaging industry (referring to Chinese Mainland) has developed rapidly in recent years. The sales revenue from 2003 to 2007 was 240 billion yuan, 270 billion yuan, 360 billion yuan, 440 billion yuan and 510 billion yuan respectively, with a compound annual growth rate of 21%. It is expected to maintain a rapid growth rate in the next five years, and the total revenue of China's packaging industry is expected to exceed trillion yuan in 2012

China's packaging industry includes seven sub industries: paper packaging, plastic packaging, metal packaging, glass packaging, packaging and printing, packaging machinery manufacturing and other packaging products:

the metal packaging industry is an important part of China's packaging industry. From 2003 to 2007, the proportion of metal packaging in the sales revenue of the packaging industry continued to rise, and the compound annual growth rate of sales revenue from 2003 to 2007 was 23%. In 2007, metal packaging overcame the difficulties such as the rise in the price of tinplate, the rise in transportation costs, and the shortage of energy. The production and sales continued to maintain a strong growth momentum, and basically achieved the simultaneous improvement of scale and efficiency. The whole industry achieved a sales revenue of 46.3 billion yuan, an increase of 18% year-on-year. The total profit was 1.64 billion yuan, and the total assets reached 40.2 billion yuan, with a year-on-year increase of 11.5%. The whole industry is in a new period of development showing a steady rise, and it is expected to maintain a rapid growth rate in the next five years

after 30 years of reform and opening up, China's economic and consumption growth has driven the growth of the packaging industry and the improvement of the quality of packaging products. Metal packaging is widely used in the food, beverage, daily chemical products and household products industries because of its good sealing and bright patterns. Food and beverage industry has become the largest market for metal packaging, and chemical products, cosmetics and pharmaceutical industries are important markets for metal packaging

China's metal packaging industry has formed a complete metal packaging industrial system, including iron printing, can making, lid making, barrel making and other products. Its main products can be divided into: printed iron, beverage cans (including aluminum two-piece beverage cans, steel two-piece beverage cans, and tinplate three piece beverage cans), food cans (ordinary food cans and milk powder cans), aerosol cans (Pharmaceutical cans made of tinplate, insecticide cans, cosmetic cans, industrial and household care cans, etc.), chemical cans, steel barrels with more than 200 liters and metal cover products (crown cans, unscrew cans, cans, etc.), Metal packaging has a rich product line and a wide range of applications

compared with developed countries such as the United States and Japan, China's metal packaging industry still has broad development space. For example, the sales revenue of metal cans, other metal containers and metal covers in the United States in 2006 was about US $16.2 billion, equivalent to 126.5 billion yuan. In 2006, the per capita consumption of metal packaging in the United States was equivalent to 420 yuan, while the per capita consumption of metal packaging in China was only 30 yuan in the same period. From the perspective of specific products such as beverage cans, China's per capita consumption in 2006 was only 17 cans, compared with 380 cans per capita in the United States, the domestic market has great potential

from the perspective of the comprehensive development of the industry and the performance in 2007, metal packaging has entered a stable and sustainable development period, and has basically formed three centralized metal packaging industrial belts, namely, the Greater Pearl River Delta including Guangzhou, Shenzhen, Zhuhai and Hong Kong, the Yangtze River Delta of Jiangsu, Zhejiang and Shanghai, and the Bohai Sea delta of Beijing, Tianjin, Tangshan, and there is a trend of the eastern coast transferring to central China, Southwest China, and the developed southern regions expanding to the northern region, The regional development of metal packaging has been further improved. Metal packaging has developed from a scattered and backward industry into a complete industrial system with a certain amount of modern technical equipment and a relatively complete range of categories. A number of cross regional leading metal packaging enterprises with new products, large scale and good benefits have begun to emerge, especially COFCO packaging, Boer Asia Pacific and org can making

main problems of metal packaging

after considerable development, metal packaging has formed a complete industrial system and categories. However, compared with the international developed countries, compared with the requirements of social development, national economic growth and the continuous change and upgrading of export packaging, 49 fly ash bricks still have a large gap with foreign countries in terms of quality and variety, technical content of new products, technological development level, scale and layout of metal packaging, talents and so on, There are still many deficiencies, mainly:

1 The scale of enterprise development is uneconomical: metal packaging enterprises are mainly small and medium-sized, the industrial concentration is not high, the world-class metal packaging enterprise group with prominent main business, independent intellectual property rights and core competitiveness has not yet formed, and the metal packaging industry is still in the growth stage compared with other packaging industries. At present, 1400 metal packaging enterprises in China consume 1.4 million tons of tinplate annually, and less than 60 enterprises above 10000 tons, accounting for only 4%. On average, each enterprise consumes only 1000 tons of tinplate annually

2. Homogeneous competition and insufficient innovation ability: in the field of metal packaging, we are used to paying attention to packaging manufacturing and investment, but the investment and service of independent intellectual property rights in process, technology, management and packaging design are insufficient, and there is not much summary, so there is a big gap with foreign countries. From the perspective of industrial benefits, the average annual benefit per unit of tinplate consumables in Western Europe is 320 million yuan/10000 tons, while the index in China is 190 million yuan/10000 tons. The unit income of the metal packaging industry in Western Europe is 70% more than that in China. In terms of the number of metal packaging patents, the top two domestic metal packaging enterprises in China hold less than 20 patents, while the number of Japanese Toyo cans registered in China reaches 58. Therefore, domestic metal packaging enterprises must increase investment in research and development, and metal packaging enterprises with independent research and development capabilities will occupy an advantageous position in the future competition

development prospect of metal packaging

1 The market environment is getting better, and there is great potential and growth space. China is a huge consumer group with a population of 1.3 billion, with rich resources of industrial products, agricultural products and export commodities. In addition to the rapid development of the beverage industry, the development of new industries such as chemistry, cosmetics and medicine also provides a huge growth space for metal packaging. Moreover, the 2008 Olympic Games, the 2010 WorldExpo and the investment of multinational companies in China have greatly driven the growth of packaging demand. It is expected that the next 5-10 years will be an opportunity period for the development of metal packaging strategy. Judging the development trend according to the sales revenue of China's metal packaging industry in 2007, our company sincerely welcomes the visit and guidance of our manufacturer. It is estimated that the annual output and sales volume in 2015 will far exceed the original national planning target

at present, the relationship between China's per capita consumption level of packaging products and per capita GDP is quite different from that of the world. China's metal packaging industry has great potential, especially after joining the wto5.0.5 and level 1 precision experimental machines. With the development of China's economy, enterprise competition will inevitably shift from price competition to brand competition, service competition and scale strength competition. This brings a new growth opportunity for the development of China's packaging industry

2. Large scale and specialization are the development direction of modern metal packaging. The metal packaging industry will face the comprehensive transformation and improvement of large-scale, collectivization, specialization, lean manufacturing and cleaner production in the next 3 to 5 years: from a single production enterprise to a cross regional collectivization; From extensive management to refinement, digitalization and scientization, so as to improve the management level and entry threshold of the industry and narrow the gap with foreign countries. Metal packaging enterprises with independent brands and intellectual property rights can choose to gradually develop into large metal packaging groups through mergers and acquisitions of small packaging companies

3. The emission reduction, energy conservation and consumption reduction of metal packaging, as well as the promotion of metal packaging industry upgrading around the development of circular economy

the state has successively introduced and implemented legislation on circular economy and cleaner production, formulated relevant standards, and implemented special support for cleaner production, waste control and reduction of pollution emissions of harmful substances. It is expected that UV printing, computer network and digital printing technology will be widely used. Promote emission reduction, energy conservation and consumption reduction with efficiency and speed, reduce resource occupation, create energy-saving enterprises, develop circular economy and achieve sustainable development

development ideas of metal packaging in China

1 Seize the opportunity, increase investment and expand the scale. Seize the opportunity of market development, increase investment in equipment, technology, management and talents, narrow the gap with similar foreign enterprises, and ensure the transformation of economies of scale from quantitative economy to benefit economy

2. With technological progress, brand building, advanced marketing mode and intensive integration of small and medium-sized enterprises, implement joint development, improve and strengthen the overall level of metal packaging, and accumulate the ability to compete and cooperate with multinational companies

in addition to the restricted materials in the raw materials and additives that need to be passed from upstream enterprises to downstream enterprises in the declaration of hardware equipment compliance, technological progress should also pay attention to product design process and process reengineering; The focus of brand building is to build a national brand of Chinese metal packaging; The advanced marketing mode is mainly the transformation from the original single selling products to providing customers with solutions and value-added services; The focus of the intensive integration of small and medium-sized enterprises lies in joint innovation, from quantitative change to qualitative change, and achieving win-win cooperation through joint efforts

3. Strengthen emission reduction, consumption reduction and cleaner production, and create green enterprises and green products. Focusing on the large consumption and high cost proportion of metal packaging materials, we should increase the development and research of reduction and thin-walled, focusing on the consumption reduction rate of metal packaging materials, the consumption reduction rate of auxiliary materials, the consumption reduction rate of energy, the consumption reduction rate of public resources, the utilization rate of waste materials, the recycling of materials in the processing process, etc

4. Strengthen exchanges and cooperation. Exchanges and cooperation include alliances and exchanges between enterprises, exchanges and cooperation between enterprises and upstream and downstream industries, between domestic and foreign metal packaging industries, and between enterprises and colleges, so as to promote the healthy, sustainable and rapid development of the metal packaging industry

5. With metal packaging enterprises as the core of interests, create a community of interests. Learn from the experience and practice of international metal packaging, and combine with China's actual situation, actively carry out the coordination of the industrial chain, and form a closely linked industrial chain led by the manufacturing of packaging containers, combined with capping plants, printing plants, coating plants, aluminum, steel and other raw material manufacturers, combined with packaging machinery and other equipment enterprises, so as to enhance the ability to cope with challenges and risks

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